ComplexCon 2025 delivered standout performances, bold creative direction, and its largest audience to date.
ComplexCon is a major force in American culture, known for uniting fans with the artists and brands shaping what’s next in music, fashion, and art. Powered by Complex’s 20-year legacy influencing streetwear, hip-hop, and pop culture, the annual convention brings its global community together in person for a weekend of creativity and discovery.
This year doubled down on scale and spectacle, building on that momentum with standout performances and brand moments from Yeat, Clipse, Peso Pluma, Young Thug, and others, plus a larger footprint of brands and experiences across the Las Vegas Convention Center. We’re proud to support the ComplexCon team once again with a modern, flexible ticketing experience built for an event of this scale and cultural impact.
Record Attendance and Defining Moments
A record-setting 70,000 fans filled the Las Vegas Convention Center, driving early lines for exclusive merch drops and limited-edition collaborations. With more than a million square feet of programming and over 400 brand activations, the weekend encouraged exploration at every turn.
One of the biggest cultural moments was the relaunch of VERZUZ live at ComplexCon, featuring a high-voltage battle between Cash Money and No Limit. The showdown sent shockwaves across the festival floor and drew more than 1.8 million live viewers on Apple Music.
Creative direction also stood out. Daniel Arsham’s work as global creative director brought a strong visual identity to the weekend, most visibly through his reimagined “Welcome to Fabulous Las Vegas” sign—quickly becoming one of the weekend’s most-photographed installations.
Tools to Support Complex Operations
ComplexCon operates with more than 30 credential types each year—from GA and VIP passes to hotel packages, exhibitor and vendor access, media, partners, and talent. Managing that mix requires event management tools built for scale, giving organizers the flexibility to plan with confidence and make updates in real time.
“We have worked with Tixr for a number of years and we would absolutely recommend it to other event organizers. Studio makes it easy for us to use and make real-time updates on creative or other important show elements.” – Neil Wright, SVP Events at Complex
With high foot traffic across dozens of ticket types, efficient entry was critical. Tixr Door helped staff keep lines moving and fans flowing into the convention without delays.
The weekend’s momentum underscored how deeply this community shows up for the culture they help shape. As ComplexCon evolves, we’re focused on supporting organizers with the tools and partnership they need to deliver a seamless experience at every step.
Schedule a demo to see how Tixr supports large-scale festivals and conventions like ComplexCon.
