Tixr Goes Big in Texas with Whitewater Amphitheater and Stable Hall 1894

November 15, 2023

Two of South Texas’s top music destinations choose Tixr for a superior fan experience with a strong dose of Texas hospitality.

Our most recent music venue additions, Stable Hall and Whitewater Amphitheater, stand out for their unique offerings and vibrant atmospheres. By embracing our modern ticketing and unified commerce technology, these iconic venues are setting the standard for seamless and accessible event experiences.

Stable Hall 1894: From Horse Stable to Marquee Music Depot 

An anchor of San Antonio’s vibrant Pearl District, Stable Hall is in the final stages of being restored and transformed into a historic, state-of-the-art, 1,000-capacity venue led by WoodHouse, a visionary concept developer, operator, and partner in its revival. Once home to the Pearl Brewery’s draft horses, the late 19th-century stable building will re-open its doors to the public in January 2024 as a premier destination for artists and music lovers alike.

Woodhouse Principal W. Brandt Wood underscores the thoughtful, nuanced approach to the project, declaring, "Our team at Stable Hall operates on the principle that delivering a great show begins well before the show. We call this hand-crafted hospitality, which is present in everything we do, including the venue itself, and how we serve the artists and the guests."

Stable Hall aims to showcase a diverse array of national, regional, and local talent in a one-of-a-kind environment with elevated hospitality and production. In aligning with us, Stable Hall found an independent ticketing partner equally devoted to exceptional service and innovation. According to Wood, "Tixr was the perfect fit for Stable Hall." 

The inaugural shows at Stable Hall feature top-tier acts like Black Pumas and Portugal. The Man with seating configurations tailored to the essence of each act. Fans benefit from a superior mobile experience and intuitive reserved seat selection from Stable Hall-branded, cutting-edge maps unique to Tixr. Come January, Stable Hall is set to reintroduce itself as a venue that seamlessly merges history, hospitality, and the magic of music.

Whitewater Amphitheater: Legendary Performances Under the Stars

On the banks of Texas’ Guadalupe River, Whitewater Amphitheater hosts intimate seasonal performances under the stars each May through September. The 5,600-capacity open-aired and ethereal haven, deep in the heart of the Hill Country, sits conveniently between Austin and San Antonio. Since opening its gates in 2007, Whitewater Amphitheater has matured into one of the nation’s premier outdoor live music destinations. A testament to its unique charm, Whitewater Amphitheater proudly stands as one of the last independently owned and operated venues of its size. 

Whitewater staff dedicates itself to providing a safe and joyful customer experience, making every single moment anyone spends there as enjoyable as humanly possible. Partnering with Tixr underscores that commitment.

“Our guests are going to notice a real difference in their ticket-buying experience now that we’ve upgraded to Tixr’s technology platform," said Becky Lynn Street, GM of Venue Operations at Whitewater Amphitheater. “From a vastly improved online purchase flow to mobile ticketing and entry, every touchpoint between our venue and guests is now seamless and easy.”

With a reimagined website and a highly visual, mobile-friendly purchase experience, Whitewater Amphitheater kicks off its 2024 season announcements with Bailey Zimmerman, Reckless Kelly, and Dwight Yoakam. Guests can pick reserved seats and boxes, buy general admission tickets, and even pre-authorize their cards to join the Tixr Waitlist for special suites and skyboxes that become available. For high-demand tickets, Waitlist will also thwart bots and resellers so more tickets end up in the hands of real fans.

As a destination venue with sister properties like Hideout on the Horseshoe, Whitewater Condos, and tubing company Whitewater Sports, Whitewater Amphitheater eventually plans to sell beyond the ticket with Tixr, allowing fans to book their entire weekend – from lodging to activities – with their concert tickets.

History in the Making: Where Ticketing Meets Texas Hospitality

As the Tixr venue network grows, we’re looking forward to ushering in this chapter with iconic music destinations that seek to elevate the fan experience for the local Texas community. Partners like Stable Hall and Whitewater Amphitheater are the type of forward-thinkers who will push to keep raising the bar for fans as we continue to innovate on the platform.

“Implementing Tixr’s innovative technology, we hope to help make these must-visit live entertainment venues for years to come,” says Sara Mertz, Tixr VP, Partnerships - Music Venues. 

The stage is now set for both legendary, independent properties committed to excellence in their own ways. Limited tickets remain for Stable Hall’s inaugural run of shows this coming January 2024 as Whitewater Amphitheater continues to tease more of its star-studded 2024 season. Stay tuned for more!