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A season ticket program is a multi-year relationship, so how fast a platform improves matters as much as its current feature list. A provider that ships new capabilities regularly keeps pace with what fans expect, while one that stays fixed at what it launched with falls behind over time. Weigh pace of development alongside price and today's features.

It depends on the platform, and it's worth confirming before signing. Some providers keep fan data behind their own reports or use it to market other events. A team should look for full first-party ownership of its fan, transaction, and attendance data, with the ability to export it into its own CRM, data warehouse, and marketing tools and activate it on its own terms.

The most likely new season ticket holder is often already attending games as a single-game or group buyer. A modern platform like Tixr that keeps single-game, group, and season activity together lets a team spot those repeat fans and offer a natural step up into a partial or full plan, carrying the fan's account and seat history into the new plan rather than starting over.

Yes. A platform built for more than matches can run watch parties, concerts, and community events on the same system a team uses for game day, without a separate setup for each. That lets a team program its venue during open stretches of the calendar, like off-season or a league break, and reach fans who might not buy a game ticket first.

A capable platform migrates an existing season ticket base with seats, account records, and purchase history intact, so returning fans keep their seats without disruption. When evaluating a provider, ask how long the migration takes, whether it interrupts selling, and how staff are trained before going live. The San Jose Earthquakes moved their entire season ticket base onto Tixr in 60 days, from signed contract to full migration and on-sale, with no season ticket attrition through the transition.

A season ticket is one purchase that has to stay meaningful across months of games. Platforms that pair ticket management with club content in a team app give season ticket holders a reason to stay connected between matches, checking the schedule, reading previews, following live scores, and managing their seats in one place, with push notifications giving the team a direct line to its most engaged fans.

Yes, on a platform built for it. Season ticket holders can send a seat to a friend, upgrade to a better seat, exchange into a different game if their plan doesn't cover every match, or resell a game they can't attend. When those actions happen inside the same platform the ticket was bought from, the team keeps a clean record of who holds each seat and controls the rules resale runs by, rather than losing that activity to third-party sites.

Modern platforms manage renewals through private windows that give returning season ticket holders priority access before single-game or new-member sales open, using access codes, holds, or dedicated links. Strong renewal tools also let fans move to available seats and collect deposits from fans who want to lock in early, without running renewals on a separate system from the rest of the sales calendar.

Look for a platform that builds season plans, partial plans, and single-game tickets from the same seat map, supports flexible payment plans and private renewal windows, and gives season ticket holders self-service transfers, upgrades, exchanges, and verified resale. It should also handle group and suite sales, non-ticket revenue like parking and merchandise, and give the team full ownership of its fan data.

Legacy platforms treat a season ticket as a one-time sale: process the transaction, deliver the tickets, and the job is done. But a season ticket isn't one purchase, it's a months-long relationship with your most valuable fans. The right platform is built around that relationship, with tools to renew plans, keep fans engaged between games, let them manage their seats, and own the fan data that brings them back next season. Look for a modern platform like Tixr that helps you grow that relationship all season long, not one that stops working once the tickets are sold.

Tixr's culture roster includes food and beverage events like the New Orleans Wine and Food Experience, the Kentucky Bourbon Festival, the LA Times Food Bowl, and Yes Chef Food Fest. These events typically need to sell more than admission, parking, vendor booths, VIP areas, all handled through Tixr.

Yes. Tixr handles ticketing for gaming and esports organizations including Blizzard Entertainment, Riot Games, DreamHack, and the Esports World Cup, managing the reserved experiences, international audiences, and on-sales that routinely sell out in minutes. BlizzCon returned in 2026 with Tixr handling ticketing for the first time, a high-demand onsale the platform was built to support.

Comedy clubs and performing arts venues often outgrow what a generic ticketing platform can do, especially once tables, tiered pricing, or premium seating enter the picture. Tixr gives venues that flexibility natively, along with full ownership of audience data and built-in ways to sell more after the initial ticket, like upgrades and add-on offers. The difference shows up most in day-to-day control: pricing tables and premium seats however a venue wants, rather than working within a legacy system's fixed categories.

Yes. Tixr's inventory tools extend to vendor booths, tables, and other reservable spaces, so exhibitor and sponsor access can be sold and managed alongside tickets instead of through a separate system. This covers ticketing, access, and inventory, not full sponsorship contract management or invoicing.

The best approach is keeping every credential type in one system rather than splitting tickets, badges, and add-ons across separate vendors. Tixr handles ticketing for large multi-credential events like ComplexCon, letting organizers adjust access levels, pricing, and inventory in real time as registration numbers come in, rather than locking in badge counts months in advance.

Yes. Tixr can support timed-entry-style access using ticket types, inventory pools, and designated entry windows to control how many guests enter during a given period. This gives museums, attractions, and immersive experiences a way to manage capacity and avoid overselling, whether they need one entry window a day or several staggered slots.

Theater and performing arts venues run on a different rhythm than a one-off festival: a season calendar, a fixed room, and shows that rotate week to week. That makes reserved seating built around your actual venue layout matter more than raw ticket volume, along with box office tools your part-time staff can use without training. Tixr's reserved seating tools are built around real venue layouts, with waitlists and fan-driven upgrades built in, so a venue can run its everyday season and still handle the night that sells out.

Conventions and expos need to manage far more than one ticket type at once, GA and VIP passes, exhibitor and vendor access, media credentials, and talent badges. Tixr handles ticketing for large-scale events like BlizzCon and ComplexCon, among others, giving organizers one place to manage access types, pricing, and updates as the event approaches.

Comedy venues and promoters typically look for reserved seating, table management, and flexible show scheduling, since most comedy runs on a club or theater model rather than large-venue GA. Tixr's comedy roster includes Improv Asylum, The Stand NYC, and the Great Outdoors Comedy Festival, spanning independent clubs and large touring productions, and comedy is one of Tixr's fastest-growing verticals as a result.

Tixr lets organizers sell hospitality, merchandise, food and beverage, and travel bundles alongside tickets in a single checkout, increasing cart value per fan whether it's a single-night show or a multi-day festival. Built-in tools like Tixr Rewards let organizers build ambassador programs that reward fans for driving referral sales, and self-serve upgrades let fans add premium inventory after their initial purchase.

Festival partners include Riot Fest, Lightning in a Bottle, Gulf Coast Jam, Splash House, Zamna, Envision, and Phish: Riviera Maya. Venue and nightlife partners include Wynn Nightlife, The Midway, New City Gas, Z2 Entertainment's Colorado venues (Fox Theater, Boulder Theater), Dillon Amphitheater, The Caverns, and VENU's portfolio of music halls.

Legacy platforms were built around a one-size-fits-all model that restricts data access and typically sells only admission. Tixr offers unified commerce (tickets, hospitality, travel, and merch in one checkout), full first-party data ownership, and syndication with music discovery platforms like Spotify, Songkick, and Bandsintown to extend reach beyond the event page. For festivals specifically, that means managing GA, VIP, merch, hospitality packages, and more in one system instead of stitching together multiple vendors.

A single show typically needs GA or reserved seating, one entry point, and straightforward checkout. A multi-weekend festival adds layered inventory: multiple ticket tiers, hotel and camping bundles, hospitality packages, and multiple entry points across several days that all need to stay in sync. Tixr handles both on the same platform, from a single-day GA show to a multi-weekend destination festival with hospitality, extras, and reserved seating.

Tixr lets fans book hotel stays, camping, parking, transportation, and other travel extras in the same checkout as their ticket purchase, using custom visuals and sorting options. Lightning in a Bottle uses this to manage group campsites and hotel packages alongside flexible payment plans during high-volume onsales. Offering these extras in one place increases spend per fan and keeps organizers from losing revenue to third-party travel sites.

Yes. Tixr's Open Seating feature combines general admission and assigned seating into one experience, so a single show can sell floor GA alongside reserved seats, tables, or boxes without running two separate systems. Festivals use the same feature to carve out GA sections next to reserved campsites or cabanas, and venues use it to layer VIP tables into a standard floor plan.

Start with your event's core needs: single show or multi-day, GA-only or layered with VIP and hospitality, and whether you need reserved seating or an open floor. From there, prioritize a platform that gives you real ownership of your fan data, handles high-demand onsales without breaking, and has fraud protection built in from the start. Tixr is built around these priorities, with a dedicated team supporting onboarding through opening night and beyond.

Independent venues and promoters need a platform that handles single shows and recurring calendars. Tixr supports venue partners like Ardmore Music Hall, Guild Theatre, and The Midway, and promoters including Relentless Beats and DSP Shows, with tools to manage multiple venues and events from one account, configure holds and allocations for artist and production comps, and run high-demand onsales without adding staff.

Music festivals and concerts work with a range of ticketing providers, and Tixr is one of the most established, with roots in music dating back to its founding in 2013. Tixr's long-standing festival partners including Lightning in a Bottle, Splash House, Riot Fest, Gulf Coast Jam, Zamna, and Envision. Beyond tenure, Tixr manages ticket tiers, hotel and hospitality packages, and high-demand onsales in one system, giving festival organizers a platform built specifically around the complexity multi-day events require.

Yes. In motorsports, Tixr's roster spans road courses, ovals, and off-road circuits, including World Wide Technology Raceway (the only U.S. venue hosting NASCAR, IndyCar, and NHRA), American Flat Track, Sturgis Buffalo Chip, and the Acura Grand Prix of Long Beach. In gaming and esports, Blizzard Entertainment, Riot Games, DreamHack, and the Esports World Cup use Tixr to handle convention-style access, reserved experiences, international audiences, and on-sales that sell out quickly.

Both, and neither is an afterthought. Tixr's partner roster spans MLS and NWSL clubs, motorsports properties, college athletics programs, and more, alongside its long-standing work in music festivals, backed by a base of 700+ partners across 60+ countries. In 2026, Tixr was approved as a licensed channel of NFL Ticket HQ, the league's official ticketing ecosystem. Sports is one of Tixr's fastest-growing verticals, not a secondary use case layered onto festival infrastructure.

Yes. Tixr Door runs box office sales, ticket scanning, and entry management from the same iOS devices staff already use, with contactless NFC, rotating QR codes, and an offline scanning option that syncs once connectivity returns.

Legacy platforms set the baseline for what teams expect functionally, things like reserved seating, group sales, and suites, but they typically restrict data access and limit customization. Tixr matches that baseline and then adds what legacy platforms don't: full first-party data ownership, custom-built apps, integrated upgrade and e-commerce tools, and product iteration built around where the industry is headed rather than an annual release cycle.

The features that matter most are configurable reserved seating, season ticket renewal tools with flexible payment options, group sales and suite management, reliable on-site check-in for matchday, and infrastructure that holds up under thousands of transactions per second during a high-demand onsale. Tixr provides all of this along with full fan data ownership and real-time analytics.

Tixr works with college athletics programs looking for a fully digital alternative to legacy sports ticketing systems. Programs like Mercer University's choose Tixr for the same reasons pro teams do: season packages, group sales, and a fan experience that doesn't feel built before smartphones existed.

With Tixr, switching is easy. Tixr's client success team builds seat maps from your existing venue manifest, configures inventory and pricing, and sets up renewal invoicing for returning season ticket holders, so nothing lapses mid-transition. The Houston Dynamo and San Jose Earthquakes both switched to Tixr ahead of their 2026 season openers and ran their transitions without disrupting operations or season ticket holder access.

Yes. Season tickets, single-game sales, group sales, suites, and hospitality packages all run through Tixr, with configurable maps, holds and comp management, price levels, and renewal invoicing built in. Nothing requires a bolt-on tool for a specific ticket type.

Start with your event's core needs: season length, ticket volume, and whether you're selling more than admission, like suites, hospitality, or parking. From there, prioritize a platform that can handle complex reserved seating, gives you full ownership of your fan data, and has fraud protection built in from the start. Tixr matches these priorities feature for feature, backed by a dedicated team for onboarding and ongoing support.

Professional sports teams work with a range of ticketing providers, and the right one depends on scale, stadium complexity, and how much control a team wants over its fan data and experience. Tixr is the official primary ticketing platform for MLS clubs including the San Jose Earthquakes and Houston Dynamo, NWSL clubs Bay FC and the Houston Dash, and professional properties across hockey, golf, motorsports. Tixr manages season tickets, single-game sales, suites, and hospitality packages in one system built for high demand.

Organizers across professional sports, major music festivals, marquee venues, motorsports, comedy, gaming, and cultural events use Tixr. Partners range from professional soccer clubs and destination festivals to nightlife, conventions, and performing arts. Explore how organizers across the industry use Tixr on our Sports, Music, and Culture pages.

Tixr is headquartered in Santa Monica, California, with offices in Montréal and London and a team of over 150 people across several continents. Events powered by Tixr take place in more than 60 countries, with support for multiple currencies and languages across North America, Europe, Latin America, and Asia.

Tixr is a privately held company. It is profitable and well-capitalized, backed by institutional investors including Dragoneer Investment Group, Sony Innovation Fund, Verance Capital, and Helium-3 Ventures. Tixr is not publicly traded and is not owned by any larger ticketing company.

Tixr was founded in 2013 by Robert Davari, Co-Founder and CEO, and Patrick Stavro, Co-Founder and CTO.

Tixr is a live event commerce and ticketing platform giving event organizers, venues, sports teams, and promoters one system to sell tickets, hospitality, merchandise, and more, and to manage the full business of a live event from onsale to entry. Tixr processes over $1 billion in annual sales and 20 million tickets a year for more than 700 enterprise partners.

Because Tixr builds and maintains the apps on shared infrastructure, new platform features flow automatically to every client app — no separate development effort or vendor to manage.⁠ This means your custom app is continuously being improved. Your app keeps getting better over time while staying fully on-brand/

A generic ticketing app is a single-purpose tool — usually a third-party product with its own branding, where ticketing is the whole experience and fans often get logged out or bounced between the team's app and a separate ticketing app. Tixr custom fan app is the opposite: it's your branded app where ticketing is one integrated part of a broader, always-on fan experience that also includes content, live scores, news, and personalized communication.⁠ In short: a ticketing app sells tickets; a custom fan app is the fan relationship, with ticketing built in.

The best way is to treat the app as a year-round destination rather than an event-day-only tool, and Tixr's custom apps are built to do exactly that through a real-time content and engagement layer powered by the Pulsus content management system. Your team can publish a live feed of news, previews, and sponsor content from a single dashboard, send targeted push notifications segmented by fan behavior and purchase history so the right fans get the right message, and deliver real-time live data such as automatic match alerts for goals, cards, and kickoff. This combination of fresh content, personalization, and live moments is what keeps fans coming back between events. Our first apps are seeing fans average roughly six minutes per session in their first week.

Both. Custom apps are submitted to and available on both the Apple App Store (iOS) and Google Play (Android), giving full coverage across mobile operating systems.⁠

Event organizations get a branded app through a fast, template-driven launch process run by Tixr, and recent partners have gone live in under a month. Tixr builds the app on its Pulsus platform with your team's branding, mirroring the proven feature set of our existing custom apps. Your team supplies brand and store assets such as the app icon, onboarding screens, screenshots, and metadata through a Tixr-provided checklist. Tixr then connects live data feeds and audience segments, and handles submission to both the Apple App Store and Google Play. In short, Tixr handles the engineering, store submission, and ongoing updates, while your team supplies brand assets and approvals.

The custom app platform is built to run fully independent, on-brand experiences for multiple properties — teams, venues, and events — all on the same underlying infrastructure. Our multi-brand foundation supports any organization that wants a branded ticketing and engagement app. The best fit is any organization with a recurring, loyal audience and a reason to engage fans year-round rather than just at a single one-off event.

Yes. When you offer payment plans for an event, fans can apply one to a waitlist order, which helps make higher-priced inventory accessible to a wider range of buyers.

Waitlist works across festivals, concerts, sports, conventions, destination events, and premium experiences. It delivers the most value when demand is uncertain, inventory is limited, or you want tighter control over how and when tickets are released.

Yes. Both can run on the same sold-out Tixr event, giving fans a verified way to buy tickets other fans list for resale or join the waitlist for new inventory. Organizers can set resale to take priority when listings are available, keeping all secondary demand on-platform.

Because a waitlist order requires a real payment method and never guarantees a ticket, there is nothing certain for a bot or scalper to grab and resell. Organizers can also hold inventory behind the waitlist to screen demand before any ticket is released.

Yes. Waitlist converts demand that would otherwise be lost into confirmed sales when inventory opens, and it shows you where the next opportunity is, from adding capacity to releasing held inventory or opening premium packages.

Waitlist works well for high-demand onsales, sold-out events, and limited drops. It is also useful any time an organizer wants to measure genuine demand before committing to more tickets, added capacity, a second date, or a new experience.

Tixr Waitlist lets fans join the line for tickets that are sold out or not yet released by the event organizer. Fans join by pre-authorizing their card, and orders are confirmed automatically when eligible inventory opens, turning post-sellout interest into a pool of ready, payment-backed buyers.

Look for configurability. Your platform should let you structure pricing, enable upgrades, configure add-ons, control resale, and choose secure delivery methods around your goals. When demand spikes, the technology should support your strategy, not limit it.

Payment plans can reduce hesitation on higher-priced tickets. When fans can split the cost over time, they may commit earlier and consider premium options. Even modest increases in early conversions can meaningfully impact total revenue in high-demand onsales.

Use a waitlist to measure how much real demand still exists and inform decisions about releasing additional inventory or opening premium sections. Keep resale activity on-platform to maintain pricing transparency and reduce revenue leakage after the initial sale.

If maximizing revenue per order is the goal, tiered pricing is a strong lever. Flat pricing can cap your upside during high demand. In Tixr, tiers can advance automatically as inventory moves, rewarding early buyers while capturing higher willingness to pay as urgency builds.

Optimize before you go live. Your pricing strategy, the features you enable, how they’re configured, and what you communicate to fans determine the outcome. Tiered pricing, add-ons, upgrades, waitlist, resale, and delivery settings should all be set in advance, because once demand spikes, there’s no time to adjust.

Increase average order value through structure, not blanket price hikes. Tiered pricing allows revenue to grow as demand builds. Relevant add-ons increase cart size. Fan-driven upgrades create additional spend after purchase. Payment plans can reduce hesitation on higher-priced inventory. When configured intentionally in Tixr, these levers increase per-order revenue without adding friction.

Tixr offers unified commerce (tickets, parking, merch, travel, and more in one checkout), white-label customization, full first-party data ownership, continuous product iteration, and built-in fraud protection — all within a modern, mobile-first platform. Legacy systems typically restrict data access, limit customization, and sell only admission.

Yes. Tixr operates across 60+ countries with support for multiple currencies and languages. Partners include the Esports World Cup in Saudi Arabia, destination festivals in Mexico and Costa Rica, gaming events across Europe and Southeast Asia, and sports and music properties across Canada and the UK.

Tixr uses real-time inventory tools like tiered pricing, waitlists, and access codes to regulate demand dynamically rather than funneling fans through a traditional waiting room. The result is a faster, more stable buying experience under extreme load.

Yes. Tixr is the official primary ticketing platform for MLS clubs including the San Jose Earthquakes and Houston Dynamo, NWSL clubs Bay FC and the Houston Dash, and professional properties across hockey, golf, motorsports, and emerging sports leagues.

Yes. Tixr is built specifically for large-scale, high-stakes events, supporting thousands of ticket types, hospitality packages, high-demand on-sales, and real-time operational demands that legacy platforms routinely struggle with. Partners include MLS clubs, global gaming conventions, destination festivals, and motorsports properties with multi-day programs.

Yes. Every ticket sold on Tixr comes directly from the event organizer — Tixr is the official primary ticketing platform for all of its partners, which means there are no unauthorized listings, no third-party markups, and no counterfeit risk. Purchases are processed through secure checkout and tickets are delivered digitally to your Tixr account.

Yes. Tixr is a live event commerce and ticketing platform founded in 2013 and headquartered in Santa Monica, California. The company processes more than $1 billion in ticket sales annually for over 700 enterprise partners including professional sports teams, major music festivals, and global gaming organizations across 60+ countries.

Tixr Rewards is available to all Tixr partners. For more information on getting started, get in touch with Tixr at creators.tixr.com/contact or, if you’re already a partner, reach out to our client services team.

Yes. Organizers can build a single Rewards package and apply it across multiple events, or configure a unique program per event.

For cash-back style rewards, yes. Tixr processes fulfillment automatically after the event with no additional work required from the organizer. For merch, upgrades, or experiential perks, Tixr tracks who qualifies and the organizer handles delivery and fan communication.

Organizers have full control over what fans can earn. Tixr-fulfilled rewards are cash-back style discounts processed automatically after the event. Client-fulfilled rewards cover anything the organizer wants to offer directly: merch, upgrades, late-night tickets, exclusive experiences. Many events run both.

After purchasing a ticket, fans receive a personal referral link they can share with friends. Every purchase made through that link earns points. As points accumulate, fans unlock the reward tiers the organizer has set. Progress, points, and referral activity are all visible in a dedicated Rewards dashboard.

Tixr Rewards is a built-in referral tool that lets event organizers create incentive programs for their fans. When Rewards is active on an event, ticket buyers receive a personal share link. When someone purchases through that link, the original fan earns points toward rewards the organizer has defined, ranging from cash back to exclusive experiences.

Tixr's custom fan apps are fully branded, native mobile apps built and maintained by Tixr but owned by the client. Each app lives in the App Store and Google Play under the client's own name, logo, and styling — fans download your app, not a Tixr-branded product. They combine a complete ticket marketplace (buy, sell, transfer, upgrade) with a year-round content and engagement layer, so the app is useful before, during, and long after event day.⁠ The apps are powered by Tixr's Pulsus platform, which drives content, push notifications, and live data behind the scenes.⁠

Studio collects 90+ data points per fan, including purchase history, attendance, demographics, and preferences, and that data belongs to the organizer. It's fully exportable and can be activated in CRMs, CDPs, data warehouses, and email tools. Real-time dashboards, geographic cluster and penetration maps, and full pixel support for Google Ads, Meta, and TikTok including Meta CAPI are all included. Tixr never sells or shares fan data.

Tixr's fee structure is flexible and based on event type, volume, and service tier. Organizers have full control over how fees are presented to fans, and payment processing runs through Stripe. Contact us to learn more about fee structure for your events.

Tixr's client success team provides structured migration support covering event setup, inventory configuration, role-based permissions, seating map builds, and data migration. A dedicated Client Experience Manager is assigned to all clients above the self-serve tier. The process moves at your pace — most complex events and groups are up and running within days to weeks, with the goal of reducing operational complexity rather than replicating the setup from a previous system.

Yes. Tixr handles general admission, timed entry, reserved seating, and hybrid configurations within the same platform. The reserved seating module includes configurable seating maps, holds and comp management, group sales, season ticket renewals, price levels, and price books, all managed through Studio without a separate tool.

Yes. Tixr supports the full complexity of professional sports ticketing, including single-game tickets, season tickets, group sales, suites, and hospitality packages, all managed in one platform. The reserved seating module handles configurable maps, holds and comp management, price levels, and season ticket renewals. Tixr currently works with MLS and NWSL teams and is built to meet the operational and data standards professional sports organizations require.

Tixr powers some of the most complex festival operations in the country, including multi-weekend destination festivals with thousands of hotel packages, GA and VIP passes, hospitality experiences, and layered inventory across multiple entry types. Festivals like Lightning in a Bottle, Splash House, Riot Fest, and Gulf Coast Jam choose Tixr for its unified commerce model and the backend control it provides over pricing, inventory, and fan data.

Fans get a fast, branded purchase flow on a white-label event page that reflects the organizer's identity. From a single checkout they can buy tickets alongside hospitality packages, merchandise, food and beverage, parking, and more. After purchase, fans can transfer tickets, upgrade access levels, grab post-purchase add-ons, or return tickets for credit. For organizers who want to go further, fully custom-branded iOS apps are also available built on Tixr's infrastructure.

Tixr is purpose-built for large-scale and complex events. The full depth of the platform, including enterprise inventory management, hospitality commerce, reserved seating, dedicated support, and custom analytics, is designed for organizations that operate at scale and expect their infrastructure to match. A self-serve tier is available for organizers earlier in their growth.

Tixr powers music festivals and concerts, professional sports, motorsports, comedy and entertainment tours, cultural events, campus venues, and immersive experiences. The platform handles both simple and complex event structures, from a single-day GA show to a multi-weekend destination festival with layered hospitality, hotel bundles, reserved seating, and multiple entry types.

Legacy ticketing platforms were built around a one-size-fits-all model, forcing every event through the same rigid infrastructure. Tixr was built differently: organizers can sell tickets alongside parking, merch, hospitality, travel, and more in a single checkout; fully brand the experience from first click to entry; and own their fan data outright, with complete access to export and activate it however they need. The platform is also built to keep pace with how quickly the industry moves, with continuous iteration based on real-world organizer feedback rather than infrequent release cycles.

They're three pillars of one integrated platform, not separate tools. Tixr is the fan-facing purchase experience, Studio is the backend where events are built and managed, and Door is the onsite iOS app for scanning and selling at the gate. Everything runs on shared data and inventory, so what happens on the fan side is visible in the backend instantly, and what's configured in the backend is enforced at the gate.

Tixr is a fully integrated live event commerce platform covering every step of the fan journey, from discovery and purchase through event day operations. The fan-facing experience, backend management, and onsite operations all run on one system with shared data and inventory — built from the ground up on modern infrastructure, with no technical debt or bolt-ons

Tixr doesn't charge separately to access its integration infrastructure — connecting to supported partners is included at the platform level. The third-party platforms themselves (Hive, Cymbal, Segment, AnyTrack, Prism, etc.) each have their own subscription fees. Some partners offer preferred pricing for Tixr clients.

Yes. Tixr offers open APIs and webhooks for custom integrations. Public endpoints support event listings, purchase event data, CRM connections, and more. Clients with proprietary internal tools or non-standard workflows can build tailored connections without waiting for a native integration to be released.

Tixr's syndication integrations automatically push event listings to discovery platforms — including Spotify, Songkick, Bandsintown, and JamBase — where fans already search for shows. Listings update automatically when event details change, so you don't end up with outdated info on third-party platforms driving fans to incorrect dates or sold-out shows

Yes, through integrations with Segment and Tradable Bits, Tixr can route fan data to Salesforce, Klaviyo, and hundreds of other destinations. For anything beyond native integrations, open APIs and webhooks support custom connections.

Tixr natively supports server-side conversion tracking for Meta via the Conversions API (CAPI). For other platforms such as Google Ads, TikTok, and Snapchat, server-side event delivery can be enabled through integrations with customer data platforms (CDPs) and data pipeline tools like Segment. This improves attribution accuracy in cookie-restricted environments, reduces signal loss from ad blockers, and helps ad platforms optimize delivery more effectively.

Yes. Hive, Cymbal, and Tradable Bits all support cart abandonment automations using Tixr data, allowing you to automatically re-engage fans who started the ticket purchase flow but didn't complete it.

Tixr captures 90+ data points that integrated platforms can use to build precise audience segments — by ticket tier, event, venue, artist, genre, and purchase history — without additional data manipulation. For web behavior and funnel insights, Tixr's GA4 integration captures traffic, engagement, and conversion paths across ticketing pages. Together, these give you a full-funnel dataset for both audience segmentation and performance analysis.

No manual exports are needed. Tixr's marketing integrations are API-powered and sync purchase data automatically in real time. When a fan buys a ticket, that data flows directly into your connected marketing platform, so your audience lists stay current without any manual work between events.

Tixr connects with tools across two main categories. Marketing integrations, including email and SMS platforms, CDPs, and all major ad platforms, are supported through API-powered connections with third-party partners. Event management integrations cover operational tools like booking software and access control. Most integrations can be configured directly in Studio with no developer involvement; custom workflows are also supported via open APIs and webhooks.

Yes. ADA and accessible seating sections are supported and visually distinguished on the seat map through color-coding, making it easy for fans to identify and select accessible options during checkout.

Yes. Phased releases let you strategically control when inventory becomes available — holding back sections or seats and releasing them in waves as demand builds. It's a powerful tool for high-demand onsales where managing velocity and creating urgency matters.

Yes. Tixr's onboarding team guides you through the transition from your current platform, including seat map construction from your existing venue manifest. The goal is to get you up and running with minimal disruption to your operations or your fans.